Top 5 Photo and Video Apps Performance in Africa for Q1 2024

In the first quarter of 2024, the top 5 photo and video apps on a unified platform in Africa exhibited diverse performance metrics, as revealed by Sensor Tower data. Here's an in-depth look at the trends in weekly downloads, revenue, and active users for YouTube: Watch, Listen, Stream, Instagram, Canva: Design, Art & AI Editor, Google Photos: Backup & Edit, and FaceApp: Perfect Face Editor.

YouTube: Watch, Listen, Stream from Google saw a strong start in weekly downloads, peaking at 219K in late January. Although the numbers fluctuated, they remained robust, closing the quarter at approximately 179K. Revenue showed a notable peak at $56.7K in late February, followed by a decline to around $46.7K at the end of March. Active users increased gradually, starting at 152M at the beginning of January and reaching 155M by the end of March.

Instagram experienced significant weekly downloads, peaking at over 1M in early January and maintaining high numbers throughout the quarter. Revenue peaked at $37.2K in mid-February, fluctuating before ending at roughly $26.8K in late March. Active users increased steadily, starting the quarter at 42.4M and ending at 43.1M.

Canva: Design, Art & AI Editor showed impressive growth in revenue, peaking at $43.5K in late February. Downloads also saw a rise, reaching 139K in late January before stabilizing around 101K by the end of March. Active users followed an upward trend, starting at 864K in early January and peaking at 977K in early March.

Google Photos: Backup & Edit from Google displayed consistent weekly downloads, hovering around 100K throughout the quarter and peaking at 114K in early January. Revenue saw a significant increase, peaking at $16.1K in late February. Active users remained steady, starting at 76.9M and ending at 76.2M.

FaceApp: Perfect Face Editor experienced a peak in downloads at 34.4K in late February, with a gradual decline to around 24.9K by the end of March. Revenue showed a peak of $19K in late January and ended the quarter at approximately $17K. Active users saw a decrease from 378K in early January to 296K by the end of March.

For more detailed insights and data, visit Sensor Tower.